Rivian walks back price increase for reservation holders, CEO apologizes

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2022 Rivian R1T
Rivian on Thursday made an about-face to not raise prices on anyone who had preordered an R1T electric truck or R1S SUV but not yet finalized their transaction. On Tuesday, March 1, Rivian increased prices $12,000 on both vehicles it manufactures. Preorder holders who canceled their order due to the abrupt $12,000 price increase can reinstate...

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